Ecofin Agency has entered into a strategic partnership with La Tribune Afrique under which it will handle both daily editorial production and advertising sales, including display and branded content.
Drawing on a newsroom of 53 journalists across six African bureaus — Abidjan, Yaoundé, Cotonou, Lomé, Tunis and Kinshasa — Ecofin will publish around 15 exclusive articles a day covering economic ties between Africa and Europe.
The partnership aims to expand La Tribune Afrique’s reach beyond its current pan-African and European audience of 600,000 monthly visitors, 30,000 newsletter subscribers and 900,000 social followers, with a target to double readership by 2026.
“La Tribune is one of France’s most established and respected news brands. We are honored by the trust CMA Média has placed in our young African newsroom. Covering the fast-evolving economic exchanges between Africa and Europe is an exciting challenge we embrace with enthusiasm,” said Benjamin Flaux, Managing Director of Ecofin Agency.
“This partnership with Ecofin marks a major step in our African strategy. Their strong field presence and sector expertise will help enrich La Tribune Afrique and strengthen its role as a leading platform,” said Jean-Christophe Tortora, Chairman of La Tribune.
About La Tribune
For 40 years, La Tribune (CMA MEDIA – Groupe CMA CGM) has been a leading French publication focused on economic transitions, with 2 million monthly readers. The outlet also organizes about 40 events annually across France, including the Forum Europe-Afrique in Marseille, and since 2022 publishes La Tribune Dimanche, a generalist Sunday paper with 350,000 weekly readers.
About Ecofin Agency
Founded nearly 15 years ago, Ecofin Agency (published by Mediamania in Geneva) covers Africa’s key economic sectors with a team of 53 African journalists spread across six bureaus. In May, it launched an English-language edition, and in October it will add a Portuguese-language edition to broaden coverage across the continent. Ecofin also operates Ecofin Pro, a premium service offering a 12,000-report doc library and databases tracking FDI transactions, mining projects, and more.
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