Agriculture

South Africa: Seeking to smooth deal with SABMiller, AB InBev agrees to series of concessions

Friday, 15 April 2016 16:20

(Ecofin Agency) - In South Africa, Anheuser-Busch InBev keeps at its move to seduce South Africa’s Competition Commission (SACC) to approve its merger with SABMiller. The Brazilian-Belgian firm indeed agrees to a series of concessions to secure the deal.

InBev promised to invest one billion rand to support small South African producers and not to cut jobs over five years. SA’s economic development minister Ebrahim Patel said: “the commitments made by the company are the most extensive merger-specific undertakings made to date in a large merger. In our view, they meet the requirements of the competition”

Despite this positive opinion, AB InBev will have to wait a while to get confirmation for the deal. As for SACC, it said it would need 15 more days to take a decision, thus postponing its verdict for the fourth time. In Europe, AB Inbev also agreed to some concessions in order to secure the Brussels agreement. The firm committed to sell SABMiller’s assets on the old continent.

Merger’s product which will be listed on the Johannesburg Stock Exchange (JSE) will produce one out of three beers consumed worldwide.

Aaron Akinocho

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