Promote their respective activities, valorize events and cultural heritage. These are the main aims of the partnership agreement signed in Cote d’Ivoire by Fraternité Matin and Alpha Blondy Fm radio.
The two parties announce regular updates, stories, shows, advertising, and the establishment of various promotional platforms. The agreement was signed on March 10, 2016, at Fraternité Matin.
The signing marks commitment between Venance kona, CEO Fraternité Matin, and Alpha Blondy to whom belongs the radio station. “Journalists of Fraternité Matin can come on-air to talk about the process behind the manufacturing of the newspaper, discuss its history since its establishment in the 60s. It’s now your radio,” said Alpha Blondy.
A year ago, the famous musician launched his radio and was the host. Five months after its launching, the radio became a commercial media.