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Global e-trade market to reach $1.9tr in 2016, eMarketer forecasts

Thursday, 25 August 2016 07:30

According to recent forecasts by US firm eMarketer, global e-trade is on the rise. The firm which specializes in research and data collection revealed in a study that the sector should generate $1.9 trillion in 2016 and keep growing, reaching $4 trillion by 2020.

Online sales, which are concerned here, cover items and services excluding travels, food services and tickets to events. However retail sale is also rising. E-trade is still animated by online dealers and global giants such as eBay.

Africa’s share being relatively insignificant in this market, eMarketer did not mention it. E-trade worldwide is driven by the Asia-Pacific region which remains the largest online sales market, with an estimated $1 trillion in 2016. This figure should exceed $2 trillion in the next five years. China leads with 47% of global e-trade market. North America is second. There, the market is expected to grow by 15.6% which represent $423.34 billion. A growth that will be stimulated by the arrival of new products such as groceries.

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