French women and girl (15-35 yrs) clothing brand Jennyfer has opened its first store in Abidjan, Ivory Coast. In a statement, the brand said “collections offered in the new store will be the same as those sold in every other Jennyfer store worldwide, at affordable prices”.   

Mainly present in North Africa where it has more than ten stores, Jennyfer’s arrival in Ivory Coast falls in line with its expansion strategy across Africa and sub-Saharan Africa especially.

Created in 1986, the Jennyfer brand is one of France’s leading clothing companies. It presently has 400 stores, many of which are outside France, spread across Europe, the Middle East and Africa, and has more 2,000 than partners.

B.K