• Risma acquires Radisson Blu Marrakech and mall for $57.2M

• Deal boosts Risma’s presence in key tourist hub, Marrakech

• Move aligns with Morocco’s $1.12B hotel market growth forecast

Risma, Morocco’s largest tourism operator, paid 524 million dirhams (about $57.2 million) to acquire Centre Multifonctionnel de Guéliz (CMG), the owner of the Radisson Blu Hotel Marrakech Carré Eden and the adjoining Carré Eden Shopping Center.

The deal, finalized on Wednesday, October 8, 2025, with sellers Résidence Siyaha 2 and Cap Estate, grants Risma ownership of the five-star Radisson Blu hotel and its adjoining retail complex.

The acquisition was completed after several conditions were met, including approval from the Moroccan Competition Council. Risma, which operates a portfolio of 23 hotels, stated that the purchase price represents an enterprise value of 931 million dirhams, net of debt.

By acquiring this property, Risma strengthens its footprint in Marrakech, one of Morocco’s leading tourist destinations. The move is part of the group’s strategy to diversify revenue sources and enhance the performance of its real estate portfolio, as Morocco’s hospitality industry continues to expand.

According to Mordor Intelligence, the Moroccan hotel market is projected to grow from $810 million in 2024 to $1.12 billion by 2029, reflecting a compound annual growth rate (CAGR) of 6.72%.

This domestic growth is part of a broader tourism development trend, driven by major infrastructure investments and the country’s rising global appeal.

A UN Tourism report noted that Morocco’s tourism sector attracted a total of $2.2 billion in investment between 2014 and 2023, while hotel infrastructure projects generated nearly $2.6 billion between 2015 and 2024.

SG