News Tourism

Palm Hills, Marriott to Develop St. Regis Project in West Cairo as Egypt Targets High-End Tourism Investment

Palm Hills, Marriott to Develop St. Regis Project in West Cairo as Egypt Targets High-End Tourism Investment
Tuesday, 16 December 2025 10:03
  • Palm Hills Developments signs agreement with Marriott International to introduce the St. Regis brand in West Cairo.
  • Project to include a luxury hotel, serviced apartments and branded residences near the Grand Egyptian Museum.
  • The development aligns with Egypt's push to attract foreign investment and upscale its tourism infrastructure.

Palm Hills Developments has signed an agreement with Marriott International to develop The St. Regis Palm Hills, Cairo, marking the luxury brand's entry into West Cairo, according to statements released by the developer and industry reports. The project will be located within P/X, a mixed-use development at the heart of Palm Hills October, offering direct views of the Great Pyramids and proximity to the Grand Egyptian Museum.

The development is expected to comprise a five-star St. Regis hotel, serviced apartments, and branded residences, reflecting a growing trend in Egypt's market, where hospitality-led developments are used to attract international capital, high-net-worth buyers, and long-stay visitors. According to tourism sector data, Egypt has increasingly positioned itself as a premium destination for cultural tourism and large-scale infrastructure investment.

According to Yasseen Mansour, Chairman and Group CEO of Palm Hills Developments, the decision to introduce the St. Regis brand to West Cairo reflects Egypt's improving standing. It aligns with national efforts to strengthen tourism infrastructure and attract foreign investment. He said the partnership supports broader plans to raise hospitality standards and reinforce Egypt’s appeal to international visitors and investors.

Hazem Badran, Group Co-CEO and Managing Director of Palm Hills, said the collaboration with Marriott International reinforces the company's commitment to real estate development. According to Badran, the project aims to establish an international benchmark for luxury hospitality that enhances Egypt’s competitiveness on the global tourism map.

The St. Regis project comes as Egypt seeks to expand high-value tourism offerings beyond traditional hotel zones, particularly ahead of the Grand Egyptian Museum's full opening. Egypt received more than 14 million tourists in 2024, according to official tourism data, and authorities have set ambitious targets to significantly increase visitor numbers over the medium term by upgrading accommodation capacity and attracting global hotel brands.

The Palm Hills–Marriott agreement reflects a broader shift toward branded residences and integrated hospitality developments, a segment that has gained traction in emerging markets due to its ability to generate foreign currency inflows, diversify revenue streams, and support long-term tourism growth.

By Cynthia Ebot Takang

On the same topic
The Khomani Cultural Landscape is a cultural site located in northern South Africa, in the Northern Cape province, near the Kgalagadi Transfrontier Park....
Ambohimanga is a hill located about twenty kilometres northeast of Antananarivo, in Madagascar’s Central Highlands. It holds a central place in the...
Located at the mouth of the Senegal River, about twenty kilometers from the Atlantic Ocean, Saint-Louis Island holds a distinctive place in the country’s...
The Vodun Days are a major cultural event held in Benin to celebrate, promote, and raise awareness of vodun, an ancestral religion deeply rooted in the...
Most Read
01

Except for Tunisia entering the Top 10 at Libya’s expense, and Morocco moving up to sixth ahead of A...

Global Firepower Index 2026: Egypt, Algeria, Nigeria Lead Africa's Military Rankings
02

Circular migration is based on structured, value-added mobility between countries of origin and host...

Circular migration as a lever to turn Africa’s student exodus into value
03

BRVM listed the bonds of the FCTC Sonabhy 8.1% 2025–2031, marking Burkina Faso’s first securitiz...

BRVM Lists Burkina Faso’s First Securitization Fund Bonds
04

CBE introduced CBE Connect in partnership with fintech StarPay. The platform enables cross-border...

Ethiopia’s CBE launches digital platform to channel diaspora remittances
05

President Tinubu approved incentives limited to the Bonga South West oil project. The project tar...

Nigeria approves targeted incentives to speed up Shell’s Bonga South West project
Enter your email to receive our newsletter

Ecofin Agency provides daily coverage of nine key African economic sectors: public management, finance, telecoms, agribusiness, mining, energy, transport, communication, and education.
It also designs and manages specialized media, both online and print, for African institutions and publishers.

SALES & ADVERTISING

regie@agenceecofin.com 
Tél: +41 22 301 96 11 
Mob: +41 78 699 13 72


EDITORIAL
redaction@agenceecofin.com

More information
Team
Publisher

ECOFIN AGENCY

Mediamania Sarl
Rue du Léman, 6
1201 Geneva
Switzerland

 

Ecofin Agency is a sector-focused economic news agency, founded in December 2010. Its web platform was launched in June 2011. ©Mediamania.

 
 

Please publish modules in offcanvas position.