• Morocco’s tourism revenues reached $9.6 billion between January and August 2025, a 14% increase from 2024.

• Tourist arrivals rose 15% to 13.5 million visitors during the same period, including 4.6 million in July and August alone.

• The government aims to attract 26 million tourists by 2030, when Morocco co-hosts the FIFA World Cup.

Morocco’s tourism revenues reached 87.6 billion dirhams ($9.6 billion) in the first eight months of 2025, rising 14% from the same period in 2024, the Ministry of Tourism, Handicrafts, and Social and Solidarity Economy said in a statement on Oct. 1.

The ministry attributed the increase mainly to higher visitor arrivals. The sector contributed 12.3% to Morocco’s GDP in 2024, underscoring its strategic role in the national economy.

Morocco welcomed 13.5 million visitors between January and August 2025, up 15% from the same period last year. During the summer season alone, 4.6 million arrivals were recorded in July and August.

“ These results highlight the essential role of tourism in our economy. As a major provider of foreign currency, the sector directly supports national growth dynamics. We remain committed to strengthening and accelerating this trajectory,” Tourism Minister Fatim-Zahra Ammor said in the statement.

In 2024, Morocco hosted 17.5 million tourists, compared with 14.5 million in 2023. The country surpassed Egypt, which recorded 15.7 million arrivals in 2024, up from 14.9 million in 2023.

The government’s tourism roadmap targets 26 million tourists by 2030, the year Morocco will co-host the FIFA World Cup with Spain and Portugal.

Tourism remains one of Morocco’s top sources of foreign exchange, according to the World Travel & Tourism Council. The sector generated 12.3% of GDP in 2024, reflecting its importance in financing the country’s external balances and supporting growth.

This article was initially published in French by Walid Kéfi

Adapted in English by Ange Jason Quenum