Mobile operator Tigo launched a new service dedicated to state agents. The service is an unlimited call bundle that allows subscribers to call each other for free.
“This new offer is a revolution for it gives state employees the opportunity to call without worrying about call credits…They are also offered a data volume to browse on the Internet and a free access to the Tigo Cash service. Any subscriber to this offer can also call subscribers of another operator,” the company explains.
With its new service, Tigo is leveraging the public spending reduction plan recently initiated by the government to reposition itself on the market. The company says it sees in this government measure an opportunity not only to increase its customer base but also enlist officials who want to keep the telecom facilities that their status as civil servants offered them.
Currently, Tigo holds 25.86% of the market share, ahead of Expresso (21.29%) but behind incumbent Sonatel which holds 52.85%, according to the telecoms regulator ARTP.
A $147M Novastar Ventures fund backed by major Japanese firms offers co-investment rights int...
Efforts to reinforce health systems are gaining pace across Africa, with this week’s developments fo...
Coca-Cola will invest $1.03 billion in South Africa by 2030 to expand capacity and distributi...
Operator explores renewable energy partnership with Italy’s Ascot Energy Move aims to stabilize p...
ECOWAS and IMF sign cooperation framework to strengthen policy alignment West Africa’s grow...
BCEAO mandates all financial institutions to complete integration Move aims to ensure seamless, interoperable real-time payments All financial...
Okoumé Capital licensed as fund manager by regional regulator Approval enables expansion across Central African financial markets Firm aims to boost...
GIMAC, Visa sign deal to modernize CEMAC payments ecosystem Partnership targets digital payments, interoperability and financial inclusion Move...
South Africa’s PIC plans to sell majority stake in Daybreak Move seeks strategic investor after years of losses and mismanagement Poultry firm under...
“Dodji, l’Archet Vodoun” is a documentary about reconnecting with ancestral culture to understand one’s origins, following an initiation ceremony that...
The Bijagos Archipelago, located off the coast of Guinea-Bissau, stands as one of West Africa’s most extraordinary island systems. Made up of around forty...