Telecom

Tanzania sets online booking platform to woo Chinese tourists

Wednesday, 15 January 2020 12:30
Tanzania sets online booking platform to woo Chinese tourists

(Ecofin Agency) - Tanzania is seeking to attract more tourists from China, leveraging the digital sector. The country’s embassy in China has started developing an online platform that will promote Tanzania as a top tourism destination and enable visitors to book hotels online. The African nation also plans to create an access to the platform via the popular Chinese social network WeChat.

A WeChat account will make communication with Chinese customers easy […] The embassy is liaising with different players to create the platform,” Mr. Kairuki (pictured) said, stressing that the Tanzanian embassy was already creating a website using 5G technology. The website is hosted in China to reach the largest number of potential tourists and Kairuki calls on all tourism players in Tanzania to market themselves through the website.

During a recent meeting with the Tanzania Association of Tour Operators in Arusha, the official presented the website as one of the many essential components of the government's strategy to help operators penetrate the Chinese market.

According to statistics by the China Tourism Academy, a think tank under the Chinese Ministry of Culture and Tourism, 157 million Chinese nationals are expected to visit other countries or regions in 2020. Chinese tourists spent $127.5 billion abroad in the first half of 2019, according to the State Administration of Foreign Exchange.





 
Finance


 
Public Management


Ecofin Agency covers the news from 9 business sectors in Africa: Public management, Finance, ICT, Agribusiness, Electricity, Mining, Oil and Gas, Comms and Laws. Ecofin Agency is also creating and management specialized medias, in paper and on the web/social networks, for institutions or African publishers.

AGENCE ECOFIN

Mediamania Sarl
Rue du Léman, 6
1201 Genève
Tél: +41 22 301 96 11

REDACTION
redaction@agenceecofin.com

Public management
Aaron AKINOCHO
Borgia KOBRI
Moutiou ADJIBI

Finance
Idriss LINGE
Walid KEFI
Chamberline MOKO

Agribusiness
Espoir OLODO

Electricity
Gwladys JOHNSON

Oil and Gas
Olivier DE SOUZA

Mining
Louis-Nino KANSOUN

ITC 
Muriel EDJO

Comms
Servan AHOUGNON

Cameroon
Brice R. MBODIAM
Sylvain ANDZONGO
Monique MAY
Julienne Rose SENDE

Togo
Fiacre E. KAKPO
Waliyullah TAJUDEEN
Séna AKODA

Niger
Sandrine GAINGNE

Gabon
Stephane BILLE
Pierre-Celestin ATANGANA

Desk
Stéphane ALIDJINOU
Souha TOURE
Vahid CODJIA
Diane ZODEHOUGAN
Hikmatu BILALI

Translation
Schadrac AKINOCHO
Mouka MEZONLIN
Firmine AÏZAN



Digital
Omar SOKHNA
Mamadou DIOP
Bacary MANE
Abdel Razak MOULIOM

Digital Marketing
Jérémie FLAUX
Geraud ACHI
Jean Christian BERNARD
Franck FOUTE

Web publishing
Bakoly RAHARISOA
Rina RAMANANDRAISOA
Hasina RAJEMISON

Development
Dominique FLAUX

 


 
REGIE COMMERCIALE
AGENCE ECOFIN
Rue du Léman, 6
1201 Genève
Tél: +41 22 301 96 11
Fax: +41 22 301 96 10

Benjamin FLAUX
bf@agenceecofin.com 
Tél: +41 22 301 96 11 
Mob: +41 78 699 13 72

Voir page 
Nos services
 

 










 



Ecofin Agency is a news agency for economic and sectorial information. It was created in 2010 and it website was launched in June 2011.

Please publish modules in offcanvas position.