Digital inclusion enables broader economic participation, from mobile payments to online learning and remote work. This initiative aligns directly with national policy goals and ensures that even low-income citizens can be part of the country’s digital transformation.

Ethio Telecom has launched an initiative to improve digital access by providing 2 million smartphones annually through long-term payment plans. The initiative, announced April 28, targets low-income and rural populations.

The company stated its goal is “to ensure inclusion by increasing smartphone penetration and supporting digital skill development.”

The program, developed in partnership with Siinqee Bank, is backed by a 4 billion Birr (USD 29.9 million) annual budget and aims to make smartphones more affordable for underserved communities. The initiative also supports digital skills development and is part of broader efforts to enhance digital and financial inclusion across Ethiopia.

Without broad smartphone access, millions of Ethiopians remain excluded from the digital economy and essential services. As of 2023, only about 19% of the population were Internet users, according to the Internet Society. Ethio Telecom’s new initiative could significantly enhance digital connectivity. By targeting underserved rural communities, the program has the potential to close the digital divide and empower more citizens to engage in the digital economy.

This move builds on Ethio Telecom’s earlier partnership with Siinqee Bank, which introduced 15 billion Birr worth of mobile financial and device financing services, underscoring the company’s commitment to expanding the benefits of the digital economy to all citizens.

Hikmatu Bilali