African agriculture still faces barriers to food self-sufficiency. As mechanization drove the Industrial Revolution, digital technology now offers transformative potential in the Fourth Industrial Revolution. Ethiopia is seizing this opportunity with a bold new strategy.

The Oromia Agriculture Bureau signed an agreement with Ethio Telecom on June 16 to deploy an Agriculture Value Chain Big Data Platform Solution, aiming to modernize and digitally transform the region’s agricultural sector. Delivered through Ethio Telecom’s national tele-cloud infrastructure, the platform will serve as a centralized hub for real-time data integration and analysis across the agricultural value chain.

The Bureau will use the platform to connect all actors in the sector—from input suppliers and farmers to cooperatives, processors, and market agents—by aggregating data from diverse sources, including IoT devices, satellites, drones, remote sensing, and agricultural experts into a unified, accessible database.

In its first phase, the platform will be rolled out in selected zones and woredas (districts), to improve productivity, efficiency, quality, market access, and profitability throughout the agricultural ecosystem. The Bureau expects the system to play a key role in promoting evidence-based decision-making, enhancing transparency, and building resilient supply chains.

Oromia is Ethiopia’s largest and most populous region, and is home to more than 40 million people. Agriculture is central to its economy, employing over 80% of the population and contributing significantly to income and GDP. With its fertile land, varied climate, and proximity to Addis Ababa, Oromia plays a vital role in national food supply chains. Its agricultural output is essential to Ethiopia’s food security, rural development, and economic growth.

The move follows the Ethiopian government’s launch of its Digital Agriculture Roadmap (DAR)—a national strategy unveiled in February this year to accelerate the digital transformation of the agricultural sector. This regional initiative aligns closely with the DAR’s objectives, reflecting Oromia’s proactive role in implementing the national vision. By leveraging data-driven tools and digital infrastructure, Oromia is taking concrete steps to modernize its agricultural value chain, boost productivity, and support Ethiopia’s broader push toward technology-led agricultural development.

Hikmatu Bilali