Finance

Super U supermarket chain lands in Cameroon

Wednesday, 01 July 2015 15:53

Luc Magloire Mbarga Atangana, the Cameroonian minister of Trade, officially opened the first hypermarket of the French group Super U, launched by the Mercure International group, headed by Adnan Houdrouge, also owner of the Casino supermarkets, in Douala the economic capital on 30 June 2015.

This hypermarket, which opened for business in early May and for an undisclosed investment amount, is the successful realization of an ambition dating back to 2006 of Super U's sponsor. Confirming this, Minister Mbarga Atangana revealed that, "during a previous visit to Cameroon in 2006, Mr Houdrouge requested the support of the public authorities to build a shopping centre more ambitious than the Casino stores in Yaounde". However it was finally in Douala that the project was undertaken, though the Mercure International still retains its wish to open a store in the Cameroonian capital. "I take note of the Mercure International group wish to open another shopping centre in Yaoundé", the minister announced on 30 June.

Recalling a directive from the Cameroon Head of state, who recently urged Cameroonians to consume what they produce and produce what they consume, Minister Mbarga Atangana expressed his wish that "Ngoulémakong’s cassava, plantain from Njombé, Mbe’s yam, Ngaoundal’s beef, Youpé’s fish, Kribi’s schrimp" be found "at the appropriate place on the shelves (of the Douala Super U hypermarket), just like the imported manufactured products".

The minister also suggested to the managers of the new hypermarket "to increase the number of sales promotions to make them real discount stores, drivers for a democratic consumer society, lifestyle centres, that I like to think of as places full of conviviality, promoting intermingling and fraternization, where all the services consumers may need in their everyday life would be grouped".

On the same topic
• Market capitalisation reached $5.73 billion by June 2025, up from $4.0 billion in January.• Two new listings — Banque de Développement Local...
• Kasada obtains €15 million (around $17.4 million) loan from Africa Go Green fund.• Funds will support construction of a sustainable hotel in...
• Ecobank is selling its Mozambique unit to FDH Bank as part of a strategic shift.• The sale will be fully funded by FDH Bank’s own capital, pending...
• New system will link banks, fintechs, and mobile operators in a single platform• Real-time transfers and payments to be available 24/7 across all...
Most Read
01

• New system will link banks, fintechs, and mobile operators in a single platform• Real-time transfe...

BCEAO to Roll Out New Platform for 24/7 Instant Transfers in West Africa
02

MTN Uganda, MTN Mobile Money and the Uganda Hotel Owners Association signed an MoU on 1 August 202...

MTN Group On A MoU To Accelerate Hospitality Services Digitization in Uganda
03

Liberia and Sierra Leone began free roaming this week Côte d’Ivoire–Liberia agreement expecte...

Liberia and Sierra Leone activate ECOWAS free roaming agreement
04

President Bola Tinubu signs NIIRA 2025, replacing the 2003 insurance law. The law raises capi...

Nigeria enacts 2025 insurance reform law to boost sector growth
05

• President Touadéra invites UBA to open a branch to support local SMEs and startups• UBA would beco...

CAR Seeks UBA Branch to Support Local Entrepreneurs
Enter your email to receive our newsletter

Ecofin Agency provides daily coverage of nine key African economic sectors: public management, finance, telecoms, agribusiness, mining, energy, transport, communication, and education.
It also designs and manages specialized media, both online and print, for African institutions and publishers.

SALES & ADVERTISING

regie@agenceecofin.com 
Tél: +41 22 301 96 11 
Mob: +41 78 699 13 72


EDITORIAL
redaction@agenceecofin.com

More information
Team
Publisher

ECOFIN AGENCY

Mediamania Sarl
Rue du Léman, 6
1201 Geneva
Switzerland

 

Ecofin Agency is a sector-focused economic news agency, founded in December 2010. Its web platform was launched in June 2011. ©Mediamania.

 
 

Please publish modules in offcanvas position.