• Orange has partnered with UK-based Synamedia to boost its CDN services across Africa and the Middle East.
• The deal integrates Orange’s Content Delivery Boost with Synamedia’s Quortex Switch to improve low-latency streaming.
• Africa’s video-device market is valued at USD 54 billion in 2025, with growth expected to add USD 16 billion by 2035.

Orange is set to strengthen its position as a major Content Delivery Network (CDN) service provider in Africa. The French telecommunications group, at the International Broadcasting Convention (IBC) recently held in Amsterdam, showcased to participants how the integration of its "Content Delivery Boost" services across its Africa and Middle East markets with UK-based Synamedia's "Quortex Switch" will further improve digital content delivery to its clients.

“The Quortex Switch SaaS-based tool simplifies the design of multi-CDN systems while supporting low-latency streaming at high quality and disaster recovery as required. It uses traffic balancing and intelligent content delivery to route end-users to the best content sources dynamically and enables mid-stream switching across multiple CDNs for uninterrupted viewing experiences,” the September 10 joint press release explained.

Orange already has a strong CDN footprint in Africa with 25 existing points of presence and plans to add three more in countries such as Algeria, South Sudan, and the newly opened market of Ethiopia. All of them are backed by over 200 strategically placed CDN nodes woven into the company’s global backbone, which Orange says ensures high quality.

“Leveraging our extensive IP network and edge capabilities, CDB optimizes the delivery of various content types, including video, applications, websites, and more, ensuring speed, security, and end-to-end connectivity. Our platform integrates directly with Orange’s telecommunications infrastructure for superior performance across all devices,” the group explained.

The market potential is significant. Africa’s video-device industry is valued at USD 54 billion this year, according to IndexBox, and is projected to expand by another USD 16 billion by 2035. Countries such as Egypt, Senegal, Ivory Coast, Botswana, the Democratic Republic of Congo, and Cameroon—where Orange has established strong operations—are driving much of this growth. Yet more than 40 percent of streams in the region still face startup delays longer than five seconds, limiting adoption of services ranging from e-commerce to telemedicine and e-learning.

Hikmatu Bilali